About Fibre52®

About Us

Fibre52® was founded with the mission to change how cotton pretreatment is done, while keeping nature in mind. Fibre52®’s parent company is Innovo Fiber LLC, a Houston, Texas-based innovation company that provides solutions for the textile industry.

“We don’t fight the fiber. We work with it.”

Graham Stewart, Founder of Fibre52®

Our Story

Origin Story

In its natural state, cotton is incredibly resilient. Grown under the sun and nurtured by the earth, each boll forms a protective, waxy cuticle that shields its internal structure, helping it thrive in harsh climates. Fibre52®’s patented process respects and preserves these natural elements, leaving cotton soft, strong, breathable, and with enhanced functionality that elevates its performance, just as nature intended.

The reality is every cellulose fiber must be cleaned before dyeing, but today’s cotton industry still relies on legacy methods of high temperatures, harsh caustic soda, and lots of water, which can be damaging for both fiber and the environment. We urgently need alternatives that don’t sacrifice quality, and that’s where Fibre52® comes in.

The Technology

The Fibre52® Solution

Fibre52® replaces traditional scouring with a patented process that:

Runs at low temperatures and a neutral pH
Eliminates the need for caustic soda in pretreatment
Works with existing machinery
Delivers up to 50% savings in water and energy
Gives the opportunity to eliminate or reduce synthetic softener usage
Works with all shades, including whites

Since launching in December 2022, Fibre52® has continuously reacted to market needs, ensuring the system is robust and repeatable for mills worldwide. Today, Fibre52® is in commercial use with mills in South Asia and beyond.

Our People